Summer has its essentials, and there’s one that you must never forget about: eyewear. Living in Southern California also means that it is vital to protect our eyes from the nearly year-round sunny weather we receive. As UV rays deteriorate the health of our eyes over time, a modernized take on sunglasses couldn’t come at a better time — and at a limited-time discount!

In late Spring, Chamelo Eyewear, a trailblazer in eyewear technology, launched with its proprietary color-changing lenses and revolutionary line of electronic tint-adjustable smart eyewear. Chamelo® Lens Technology empowers wearers to instantly adapt their eyewear to their environment, activity, mood, and style. The brand is setting a new standard for customization and functionality while offering unparalleled comfort and personal expression. Meanwhile, on Thursday, June 27, Chamelo is offering $50 off all purchases sitewide, no code necessary.

Photo Courtesy: Chamelo Eyewear

With respect to individuality and style, Chamelo Eyewear manages to combine the very best of the latest technology with the most important basics of eyewear for an irresistibly attractive range of sunglasses styles that can suit everyone.

Known for his success in the US and abroad and on and off the court, two-time NBA All-Star, Stephon Marbury, is bringing his passionate and unconventional spirit to Chamelo Eyewear as the brand’s Chief Brand Officer. Supporting Marbury’s vision, Chief Executive Officer Reid Covington and Chief Operating Officer Chase Larson, the dynamic leaders from award-winning product launchpad Ampere, collaborated closely with Dr. Fenghua Li, founder of Wicue. With Covington’s expertise in strategic growth and scaling companies, Larson’s experience in product design and procurement, and Dr. Li’s groundbreaking work in liquid crystal film technology, Chamelo brings together a team of industry leaders dedicated to pushing the boundaries of eyewear innovation.
“Be different. See different. That’s the ethos we live by at Chamelo,” said Stephon Marbury, Chief Brand Officer of Chamelo. “I’m excited to be involved in bringing a new wave of sunglasses to market that not only elevate style but also bring never-before-seen innovation and functionality to eyewear.”

Photo Courtesy: Chamelo Eyewear

The smart eyewear line offers a range of innovative features, including instant tint adjustment in less than 0.1 seconds—1,800 times faster than traditional photochromic glasses. With touch, slider, automatic, and app-enabled tint controls, users can easily adjust their lens color or tint to suit any occasion, mood, or weather condition. Chamelo glasses are available with two advanced lens options: Dusk™ tint-adjustable lenses and Prismatic™ color-changing lenses, complemented by an expanding selection of frame styles.

Launching with three distinct lines of smart eyewear, Chamelo provides options starting at $199 and going up to $385, seamlessly integrating into wearers’ daily lives:

Prismatic Collection: Elevate your style with a single pair of glasses that offers four distinct looks. Featuring Prismatic™ color-changing lenses, the world’s first instant touch-controlled color adjustment technology, Chamelo’s Prismatic Collection – Aura and Euphoria – lets wearers effortlessly switch between four vibrant hues to match their mood or outfit. Chamelo is launching the collection with two captivating lens color ranges – Energy (warm clear, yellow, pink, orange) and Calm (cool clear, ruby, blue, purple) – and two frame styles – Euphoria (oversized rectangle frames) and Aura (rimless designer frames). With a simple touch, wearers can instantly change the tint of their lenses, from bright and energizing hues to cool and calming shades. Whether you’re looking to make a statement, change your mood, or simply want to add a touch of personality to your look, the Prismatic collection has something for everyone.

Photo Courtesy: Chamelo Eyewear

Sport Collection: Music Shield is a revolutionary smart sports sunglasses designed to elevate your workouts. With cutting-edge optics and immersive audio, Music Shield is the ultimate fitness companion. They are the first sports glasses with customizable tint—ensuring optimal visibility during your ride, run, or training. Simply slide your finger along the side of the frame until it reaches exactly your preferred tint level for your activity or environment — instantly switch from light to dark or anywhere in between. With integrated Bluetooth audio with built-in speakers and microphones discreetly embedded in each temple, they deliver crystal-clear sound, allowing you to immerse yourself in music, podcasts, and audiobooks—all while staying aware of your surroundings. Music Shield comes in a matte black frame with Dusk™ tint-adjustable fire (red-mirrored) lenses and a customizable nose piece for a perfect fit.

Photo Courtesy: Chamelo Eyewear

Lifestyle Collection: Embrace modern convenience with Chamelo’s Lifestyle Collection. The Dusk series merges sophisticated design with cutting-edge functionality, featuring app-enabled tint adjustment for ultimate control. This series includes Dusk Classic and Dusk Lite. Choose from sleek matte black frames with Smoke lenses or vibrant navy/teal frames with Mirror lenses. The companion app enhances your experience by letting you customize tint levels, save your favorite settings for quick frame access, take the lenses to even darker shades, and locate your glasses with a helpful buzz feature if misplaced. Convenience is cool, and the Lifestyle Collection delivers it with effortless style, adapting seamlessly to your needs.

Photo Courtesy: Chamelo Eyewear

Chamelo’s three collections will each rollout a range of new frame styles later this year, including a frame designed by Stephon Marbury. With its first-to-market instant color-changing lenses and commitment to pushing boundaries, Chamelo is poised to revolutionize the eyewear industry and redefine the way people see the world. Look for those new designs this Summer, and in late Fall.

Facebooktwitterlinkedininstagramflickrfoursquaremail
Facebooktwitterredditpinterestlinkedinmail